Mobile search behaviors – ensure that your restaurant website has a responsive web-design
Did you know that 96% of people using a smartphone use it to get things done?
According to Google when a question or need arises, our phones are our most trusted resource. To meet needs, people are at least twice as likely to use search than other online or offline sources (such as store visits or social media). Not only is search the most used resource it’s the resource 87% of people turn to first.
This trend will continue in the coming years. Therefore, a responsive web-design is essential if you want to remain visible with (potential) visitors. SuMenú understands these trends like no other, because we are an online marketing agency, specialized in only one sector. Your sector!
Furthermore, smart phones help people make decisions when ready to buy. People tend to heavily rely on their phones to help make the best decisions at the moment of purchase. In fact, 70% of smartphone owners who bought something in a store first turned to their devices for information relevant to that purchase. And when people search on their mobile phones, it tends to lead to action: 92% of those who searched on their phone made a related purchase.
As restaurant owner or with any business, you can use these facts. By ensuring a responsive web-design, making sure your restaurant can be found on Google Maps and including a multilingual web page including call to actions. In this way your website will appear in the search results and your new guests can book it with a single click, get directions or call your restaurant.
Our mobile websites at SuMenú (Link to a preview of our mobile web-design) load quickly, increase the conversion rate and are technically prepared for the future. Of course, you can easily manage your website through the CMS system.